I lead IT strategy, security, and digital transformationfor growing companies.
Collaboration
I prioritize collaboration and clear communication so teams stay in sync from kickoff to launch.
Passionate about cutting-edge technologies
I'm very flexible with time zone communications
Let's work together on your next project
Websites that feel meaningful.
Platforms for content, sales, and operations teams
Recent launches include the PolarPath site, its multi-tenant operations app, and a private sales operations workspace with mail, analytics, and data quality tooling.
- Marketing Site
- Multi-Tenant Ops
- CRM & Dispatch
- Work Orders
- HR & Finance
- Data Quality
- Sales Tooling
Case Studies
Curated work
Head of Technology — MeadowBrook Construction
Sole technology leader for a 29-year, multi-site, $50M+ revenue construction firm. Run all IT operations, cybersecurity, ERP, and engineering for 50+ staff across corporate offices and active job sites. Cut ticket resolution time 40%, eliminated 100% of duplicate CRM/ERP records, automated compliance to 98% completion, and reduced new-hire onboarding from 3 days to same-day. Zero security breaches since the program launched.
- IT Leadership
- Cybersecurity
- ERP
- $50M+
- 50+ staff
PolarPath Website and Operations Platform
Built PolarPath's public website and its multi-tenant operations app, connecting marketing, CRM, field service, HR, finance, and reporting in one product ecosystem. Outcome: a branded front door plus an operational command center built to scale by tenant. Shipped the public site with dynamic service, industry, blog, and product routing backed by a reusable content pipeline. Published 21 landing pages, 38 blog posts, and 1 product page while migrating legacy WordPress content and assets into the new stack. Built the PolarPath app as a multi-tenant workspace for contacts, companies, opportunities, quotes, tickets, dispatching, projects, work orders, contracts, equipment, vendors, and timesheets. Added HR, finance, and automation layers covering recruitment, training, time off, invoicing, collections, bank flows, permits, Google integrations, and PolarSign contract workflows.
- Next.js
- Multi-Tenant
- Operations
- CRM
- Publishing
Internal Sales Operations Platform
Built a protected internal platform for business accounts, contacts, communication workflows, and data cleanup around live CRM operations. Outcome: one workspace for sales, CRM, and data quality teams. Delivered searchable accounts and contacts views with inline editing, record creation, and stale-write protection. Added map view, Gmail-backed mail workflows, and meeting and opportunity creation tied to account records. Built call analytics dashboards, task queues, and data quality tools for duplicates, missing fields, and assignment gaps. Added audit logging plus scheduled deletion and merge workflows for safer internal operations.
- Internal Tool
- CRM Ops
- Data Quality
- Mail Workflows
- Call Analytics
Acumatica and HubSpot Full Lifecycle Integration
Designed bidirectional data flow between HubSpot and Acumatica, defined ERP as the system of record, and eliminated duplicates with hierarchy mapping. Outcome: faster sales velocity and restored accounting trust.
- Acumatica
- HubSpot
- ERP
- CRM
- Automation
My skills
The secret sauce
- IT strategy & operations
- Cybersecurity & compliance
- ERP & enterprise systems integration
- Cross-platform device management (Windows / macOS / iOS)
- Cloud & infrastructure (AWS, Cloudflare)
- Full-stack engineering (React, Next.js, TypeScript, Python, C#)
- Process automation & internal tooling
- Vendor management & procurement
- Data analytics & reporting (Looker, Power BI)
- Risk & compliance management
- Cross-functional leadership
- PMP-led project & program delivery
About Jorge Serrano, PMP®
Technology leader directing IT strategy, security, and digital transformation
Technology leader and PMP® with 9+ years building and running IT from the ground up. I currently lead all technology at MeadowBrook Construction — 50+ staff, $50M+ revenue, end-to-end ownership of operations, cybersecurity, ERP, and engineering. Founder of PolarPath Technologies. Recognized contributor to the PMBOK Guide 8th Edition for AI adoption. Fluent in English and Spanish with working French. Open to Director / VP of IT, Head of Technology, CTO, and senior solutions architect roles.
Read more